Logo
Explore Past Newsletters
Search
Log In
Subscribe
Logo
Search
Matt Klowak
Matt Klowak

Better mornings. Better habits. Backed by science.

Breakfast After Noon

Sep 15, 2026

•

4 min read

Breakfast After Noon

A study of 31,000 adults found something worth knowing about your first meal. It is not proof of anything about your own morning, and that distinction matters.

Matt Klowak
Matt Klowak
The Built-It-Yourself Effect

Sep 13, 2026

•

4 min read

The Built-It-Yourself Effect

People valued their own clumsy paper folding as highly as an expert's. Everyone else valued it as a fifth of that.

Matt Klowak
Matt Klowak
The Ending, Not the Length

Sep 10, 2026

•

4 min read

The Ending, Not the Length

You can lose the first hour of your morning and still win it. You cannot lose the last five minutes.

Matt Klowak
Matt Klowak
The If-Then Trigger

Sep 8, 2026

•

4 min read

The If-Then Trigger

One extra sentence made a hard goal three times more likely to actually happen. Ninety-four studies later, the effects still held.

Matt Klowak
Matt Klowak
The Small Win

Sep 6, 2026

•

4 min read

The Small Win

Six hundred managers were asked what actually motivates people. Almost none of them got the top answer right.

Matt Klowak
Matt Klowak
The Permission Slip

Sep 3, 2026

•

4 min read

The Permission Slip

Being hard on yourself was supposed to keep you motivated. The research says it does the opposite.

Matt Klowak
Matt Klowak
The Should Trap

Sep 1, 2026

•

4 min read

The Should Trap

How the word "I should" impacts habits more than you think

Matt Klowak
Matt Klowak
Mister Rogers' Swim

Aug 30, 2026

•

4 min read

Mister Rogers' Swim

Every morning for thirty years he stepped on a scale and saw the same number. It was never about his weight.

Matt Klowak
Matt Klowak
The Comparison Trap

Aug 27, 2026

•

4 min read

The Comparison Trap

The first scroll of the morning was never really about the news. It was about where you rank.

Matt Klowak
Matt Klowak
The Worry Window

Aug 27, 2026

•

3 min read

The Worry Window

You cannot out-argue a worry that shows up at 6am. You can schedule it for later.

Matt Klowak
Matt Klowak
The First Glass of Water

Aug 13, 2026

•

2 min read

The First Glass of Water

You have not had a drink in eight hours. Your brain noticed before you did.

Matt Klowak
Matt Klowak
Franklin's Morning

Apr 22, 2026

•

3 min read

Franklin's Morning

Benjamin Franklin asked himself the same question every morning for fifty years. Here is what he did with the answer.

Matt Klowak
Matt Klowak
The Hunger Signal

Apr 15, 2026

•

6 min read

The Hunger Signal

Most people eat breakfast out of habit. Here is how to tell the difference.

Matt Klowak
Matt Klowak
The First Yes

Apr 13, 2026

•

5 min read

The First Yes

The first thing you agree to in the morning sets the tone for everything that follows.

Matt Klowak
Matt Klowak
The Cold Face

Apr 10, 2026

•

5 min read

The Cold Face

You do not need a plunge pool. You need a bowl of cold water and thirty seconds.

Matt Klowak
Matt Klowak
Chronotype Acceptance

Apr 8, 2026

•

6 min read

Chronotype Acceptance

You might just be an evening person in a morning world. The science explains why.

Matt Klowak
Matt Klowak
Rest as Resistance

Apr 6, 2026

•

4 min read

Rest as Resistance

Doing less in the morning is sometimes the most productive thing you can do.

Matt Klowak
Matt Klowak
The Five-Minute Stretch

Apr 3, 2026

•

4 min read

The Five-Minute Stretch

Not a workout. Five moves that fix what sleep actually does to your body.

Matt Klowak
Matt Klowak
The Clean Slate

Apr 2, 2026

•

4 min read

The Clean Slate

New mercies every morning. The case for beginning again.

Matt Klowak
Matt Klowak
The Identity Shift

Apr 1, 2026

•

4 min read

The Identity Shift

You do not rise to your goals. You fall to the level of your identity.

Matt Klowak
Matt Klowak
The Practice of Returning

Mar 31, 2026

•

4 min read

The Practice of Returning

It is not about staying. It is about returning. Every morning.

Matt Klowak
Matt Klowak
The Two-List Strategy

Mar 30, 2026

•

4 min read

The Two-List Strategy

Warren Buffett's 25-5 rule. The second list is the dangerous one.

Matt Klowak
Matt Klowak
The Choice of Solitude

Mar 27, 2026

•

4 min read

The Choice of Solitude

Being alone in the morning is not loneliness. It is the whole point.

Matt Klowak
Matt Klowak
The Non-Negotiable Habit

Mar 25, 2026

•

4 min read

The Non-Negotiable Habit

One habit. Not ten. Here is why less is actually more.

Matt Klowak
Matt Klowak
The Morning Walk

Mar 25, 2026

•

5 min read

The Morning Walk

Ten minutes outside before anything else. The research on what it actually does is more interesting than you think.

Matt Klowak
Matt Klowak

Quick Links

Subscribe

Archive

Subscription

Signup

Reset Password

Update Password

Socials

© 2026 Built Before Breakfast - builtbeforebreakfast.com.
beehiivPowered by beehiiv